Clinics and professional practices

The free slot gets filled only

Your patients book at eleven at night, from the sofa, without the phone ringing. You get on with treating people instead of taking calls between patients.

Talk about my practice See examples

Legal notice, privacy policy and consents, in order from day one.

Your Thursday diary

  • Carmen V. · check-upWebsite
  • Antonio L. · cleaningWebsite
  • —Free
  • Uxía F. · orthodonticsWebsite
  • Roi C. · emergencyPhone
  • Sabela M. · first visitWebsite

5 of 6 appointments came in through the website. Not one of them needed a phone call.

The cost of the phone and the no-shows

It is not a question of image. It is about hours and an empty chair, which are the two most expensive things in a practice.

7 h

a month on the phone

That is the average for a small practice just booking and moving appointments. Almost a full working day.

1 of 5

patients does not turn up

Without an automatic reminder. With a reminder, the figure drops to less than half.

63 %

books an appointment out of hours

At night or at the weekend, when your phone is off and so is the competition's.

Indicative figures for the sector, for context. In your practice they may be different, and the website lets you measure it with real data.

What the website includes

The same for a dentist as for a psychologist: the patient finds you, understands you and books without ringing.

Real online appointments

With your hours, your slots and the length of each type of appointment.

Automatic reminder

A WhatsApp message or a text 24 hours before. It is the single biggest thing for cutting no-shows.

Team and specialities

With registration number and qualifications. It is the second thing a new patient looks at.

Getting found in your city

«Dentist in Lugo» has to bring up you. Google listing included.

Patient reviews

Pulled from your Google listing, not made up. Plus cards for asking for them at the practice.

Health data, handled properly

European server, encryption and explicit consent. Explained below.

Prices and finance

If you work with big quotes, an instalment calculator helps people decide.

Metrics dashboard

How many come in, which treatments get read most and how many click to book. No cookies and no Google Analytics: on a health website that matters.

Built for the phone

Which is where someone in pain at eleven at night is going to look for you.

Which practices it suits

Any professional who works by appointment and charges for their time.

Dental clinicsOrthodontics, implants, aesthetics
PhysiotherapyAnd osteopathy and rehab
PsychologyIn person and online
Aesthetic medicineAnd dermatology
NutritionAnd endocrinology
Speech therapyChildren and adults
PodiatryAnd optometry
Hair and beautyWith appointments and with a team
Solicitors and accountantsFirst consultation by appointment
VetsWith emergencies signposted

Data protection

When you ask what the appointment is about, you are collecting health data

And that is not just any data: the GDPR classes it as a special category, with more obligations and higher fines. Most clinic websites I see get it wrong, almost always because nobody warned them. This is included and explained, not sold as an extra.

  • Servers in the European Union, never outside
  • Explicit, separate consent for health data
  • Legal notice, privacy policy and cookie policy written for your case
  • Encrypted forms, with the reason for the appointment never sent by email in the clear
  • Record of processing activities, in case you are asked for it

I am a web designer, not a lawyer: I build the technical side and the base texts. If your practice is large or handles full medical records, I will tell you straight to have a data protection specialist review it.

Three example practices

Three finished examples. You can open them, book a test appointment and see the data protection notice. Tell me which one is closest to your practice.

Clara

White, clinical blue and rounded shapes. For dentists and medical practices.

Open the example

Warm

Linen and sage, with a serif. For physios, psychology and speech therapy.

Open the example

Premium

Low light and bronze. For aesthetic medicine and private clinics.

Open the example

See the fourteen styles

Frequently asked questions

I already use management software. Can it be connected?
Depends on the software. Many of those used in dental and physio clinics have a way of connecting, and then the appointment from the website goes straight into your diary. If yours has not, the website sends you the request and you confirm: you still save the phone call, but you enter it by hand. Tell me which one you use and I will check before quoting.
Is it not better if they ring? That way I do the filtering.
For some enquiries it does, and that is why online booking does not replace the phone: they live side by side. What it does is take the easy appointments off your hands — check-ups, cleanings, second sessions — which are the majority and the ones needing least judgement. The complicated ones still come by phone, but no longer competing with the other twenty calls of the day.
I am worried my diary will fill up with people who do not turn up.
It is a real risk and there are three brakes on it: an automatic reminder 24 hours before, the option of asking for a deposit on the first visit, and a clear notice of the cancellation policy. With the first one alone, no-shows drop a fair bit. If your case is a delicate one, the booking can be left as a «request» for you to confirm.
Can I show the prices?
You can, and it usually works better than hiding them: the patient who rings to ask the price and hangs up has cost you a phone call for nothing. The usual approach is to put a price on the standard things (check-up, cleaning, session) and leave «quote after assessment» for the long treatments, which is the truth.
We are a practice with several practitioners and different hours.
That is covered: each practitioner with their own diary, their services and their appointment lengths. The patient picks a treatment and only sees the slots of whoever does it. It is a bit more work to set up, but after that it runs itself.
What if I want to change my hours in August?
You change it from your phone in a minute: opening hours, holidays, the odd day closed. As soon as you save it, those slots stop being offered. There is no need to tell me.

Let us talk

Let us talk about your practice

Knowing what you do, how many of you there are and what software you use, I can already tell you what you need and what it costs. The first conversation commits you to nothing.

WhatsAppThe quickest. I usually reply the same day. See the fourteen stylesBrowsable examples, not screenshots.

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